Tags: Digital

CDO: to stay or to go?

CDO: to stay or to go?

The Chief Digital Officer role has grown 1000-fold in the last 9 years, but will it remain popular in 2025? We examine the parallels between the electric and digital revolutions. By J...
Why do Social Media?

Why do Social Media?

By Katie Colbourne Over the last 6 months or so people keep asking me ‘what is social media’, ‘how are you using it’ ‘why do social media’, ‘what exactly is your job?’. I will (hopefu...
The Origins of Big Data

The Origins of Big Data

Big Data has truly come of age in 2013 when OED introduced the term “Big Data” for the first time. But when was the term Big Data first used and Why? Here are the results of our inves...
Predictive Maintenance: A Primer

Predictive Maintenance: A Primer

Companies can no longer afford to have product rollbacks or have wastage because of replacement parts. This is where the need for “Predictive Maintenance” comes into play. By Adurthi ...